Archive | April, 2014

How Simple Math and A Nike Cultural Imperative Might Have Killed Nike’s Fuelband




Its nice to be right once in awhile. In December, I had the distinct pleasure of speaking on a panel at the Wearables Technology Expo, alongside Intel’s Rob Rueckert and LumoBack’s Monisha Perkash. When the moderator asked the panel for some closing thoughts on wearables, it wasn’t the most popular thing to say that if you were an […]




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